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Showing posts with label Press Releases. Show all posts
Showing posts with label Press Releases. Show all posts

Monday, August 17, 2015

Be One With Nature: The Great Outdoors Collection by China Glaze

I'm still getting over the fact that we're in summer and although fall is my favorite season, it's coming quite rapidly, I'm not sure I'm ready yet, but then I get press releases like this one and I cannot wait 'till fall! 



BE ONE WITH NATURE


The Colour Adventure Continues with China Glaze® Fall Collection
#CGTheGreatOutdoors
#CampChinaGlaze



Deadlines to meet. Trains to catch. Speeding cars. Loud sirens. In the hustle and bustle of today’s fast paced world, it is easy to lose sight of the true beauty that surrounds us. It can be a challenge to slow down and appreciate the wondrous world all around. This fall, China Glaze® encourages you to do just that with its TheGreat Outdoors collection. Continuing on its 2015 Colour Adventure, China Glaze® explores the vast tones and textures of the wilderness. These 12 new nature-inspired shades inspire you to ground yourself, even if for just a moment, and appreciate the treasures of the great outdoors that shimmer, sparkle and wow. 


Unplug and reconnect with nature with The Great Outdoors shades:

Sleeping Under the Stars: Dark blue with stardust shimmer




Pondering: Deep amethyst duo chrome




Take a Hike: Rich mossy green crème


Wood You Wanna?: Rich brown burgundy metallic




My Lodge or Yours?: Natural mauve crème




S’More Fun: Adventurous lemon lime crème


Gone Glamping: Gold to green duo chrome


Let’s Dew It: Multi dimensional blue gray glitter





Free Bear Hugs: Deep black red crème





Change Your Altitude: Pebble greige crème


Check Out the Silver Fox: Metallic gunmetal gray





Cabin Fever: Pink to copper dup chrome



In addition to open stock colours, China Glaze®The Great Outdoors also includes two kits, the Wood You Wanna? 6-piece set and Happy Campers 6-piece Micro Mini Kit.
Are you as excited as me for the arrival of this collection???


Wednesday, July 29, 2015

Escape to Italy with the new Venice Collection by OPI - Press Release




ESCAPE TO ITALY
 WITH THE NEW VENICE COLLECTION BY OPI

THINK: Romantic color inspired by Baroque period decadence  

WHAT THEY ARE: All new lacquers and gels that pay homage to one of the world’s most beautiful cities. The leading nail professional and color experts at OPI have created a collection this Fall/Winter 2015 that captures the essence of one ofEurope’s most romantic ancient capitals. A city of opulent pleasures, lavish artwork, and breathtaking Baroque architecture, for centuries Venice has inspired artists and composers to create works of timeless beauty. The world’s number one salon brand has created its own tribute to the famed “Queen of the Adriatic” with the all newVenice Collection. Featuring 15 new lacquer shades with matching GelColor to evoke the sumptuous elegance and grandiose splendor of the floating city, the OPI Venice Collection brings the alluring spirit of Venice to life anywhere.  

OPI Co-Founder & Brand Ambassador Suzi Weiss-Fischmann explains, “Dreaming of Venice calls to mind people-watching in the piazza, sipping champagne in a gondola, or enjoying a gelato in an outdoor café as you stroll and float through this extraordinary city. So we created a collection of romantic reds, decadent blues, striking corals, dreamy pastels, elegant nudes, dramatic darks, and luxurious metallics that celebrate this vision of over-the-top indulgence.” This bold and elegant collection will introduce 12 new shades to the permanent OPI color family, and three limited edition offerings to ignite and renew your passion for color with a touch of Italian seduction.
 
The Complete Venice Collection Includes:
  • Venice by OPI Nail Lacquers ($4.75 salon, $9.50 retail) ($5.95 CAN salon, $11.50 CAN retail): Enjoy 15 shades of on-trend color that puts Venice at your fingertips. Available as part of the permanent OPI color offerings in lush melonA Great Opera-tunity, persimmon crème It’s a Piazza Cake, shimmery copper Worth a Pretty Penne, coffee cream Tiramisu for Two, ravishing redAmore at the Grand Canal, red shimmer Gimme a Lido Kiss, opaque crème Be There in a Prosecco, pale gray I Cannoli Wear OPI, icy-sweetGelato on My Mind, pastel lilac Purple Palazzo Pants, bold eggplant O Suzi Mio, luscious black My Gondola or Yours?. Catch these three LIMITED EDITION shades of bold aquamarine Venice the Party?, glittering goldBaroque…But Still Shopping, and deep navy St. Mark’s the Spot.

  • Venice by OPI GelColors (salon price $15.99): Enjoy the same 15 Venice Collection lacquer colors in long wearing, durable OPI GelColor: A Great Opera-tunityIt’s a Piazza CakeWorth a Pretty PenneTiramisu for Two,Amore at the Grand CanalGimme a Lido KissBe There in a ProseccoI Cannoli Wear OPIGelato on My MindPurple Palazzo PantsO Suzi MioMy Gondola or Yours?, and the LIMITED EDITION shades of Venice the Party?Baroque…But Still Shopping, and St. Mark’s the Spot.

 WHERE TO FIND THEM: Discover the collection beginning August 2015 at Ulta, Ulta.com and professional salons. 




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Thursday, June 4, 2015

INTRODUCING NAIL ENVY “STRENGTH IN COLOR”





INTRODUCING THE NEW NAIL ENVY 
STRENGTH IN COLOR COLLECTION 

IDEA: Strengthening treatment plus coveted color in one

WHAT IT IS: The fortifying power of OPI’s Original Nail Envy Nail Strengthener combined with softly tinted color in four must-have OPI shades. Now, the trusted formula you love—from the world’s number one salon brand, OPI—has added delicate, feminine color for the very first time. Infused with hydrolyzed wheat protein and calcium, the new Nail Envy Strength in Color Collection delivers maximum strengthening aid to transform weak, damaged nails into longer, stronger, harder nails shining with bold, true-to-bottle color.

Inspired by of-the-moment creamsicle hued and pink quartz spring runway looks, this first-of-its-kind collection includes classic OPI favorite shades like Hawaiian Orchid, Samoan Sand, and Bubble Bath, plus a Nail Envy-only exclusive offering, Pink to Envy. Simply apply this innovative two-in-one nail strengthener plus color lacquer directly onto nails to add some much needed muscle to your manicure. 


The NEW Nail Envy Nail Strengthener Collection Includes:
• Hawaiian Orchid: A tropical pink with hints of light purple
• Samoan Sand: A warm beige-pink
• Bubble Bath: A sweet candy pink
• Pink to Envy: A Nail Envy exclusive shade in sheer light pink







As the number one salon brand worldwide, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formulas, fashionable colors, and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI Nail Lacquer is available in more than 200 shades. Each lacquer features OPI’s exclusive ProWide™ Brush for the ultimate application. Currently, OPI is available in over 100 countries and retails a full line of professional items including OPI GelColor, which is available in more than 150 shades that match the iconic OPI colors that are known and loved, nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics. OPI is guaranteed only when purchased through authorized professional beauty outlets and prestige stores, not from a drugstore, supermarket, or mass outlet, or other unauthorized source. To learn more about OPI visit www.OPI.com.




Wednesday, March 18, 2015

China Glaze Electric Nights

**press release**


Love, laugh, dance and bring the good vibes to the ultimate non-stop party when China Glaze® launches Electric Nights, summer’s hottest day-glow nail lacquer collection. Inspired by the outrageously colorful fashion seen at electronic music festivals, Electric Nights features nine enhanced neon lacquers that illuminate under a black light and three first-of-its-kind splatter paint effect top coats. Mix and match them all to create a glowing, mashup manicure that won’t skip a beat.

Twelve bass-bumping, bold shades include:

* Violet-Vibes: Ultra-violet purple crème
* Plur-Ple*: Vibrant blue-purple crème
* Glow with the Flow*: Ultra bright baby pink crème
* Red-y to Rave*: Unstoppable neon red crème
* Home Sweet House Music*: Neon orange crème
* Daisy Know My Name?: Hi-light yellow crème
* DJ Blue My Mind: Vivid blue crème
* UV Meant to Be: Tranquil baby blue crème
* Treble Maker: Glowing green crème
* Point Me to the Party: Neon green, orange, pink and blue matte multi-size glitter
* Let the Beat Drop: Hot orange and pink matte multi-size glitter
* Can I Get An Untz Untz: Cool neon blue and green matte multi-size glitter
(*Also available in Gelaze® Gel-n-Base in One™ formula)


Can I get An Untz Untz
Daisy Know my Name?




DJ Blew My Mind


Glow With the Flow





Home Sweet House Music
Let the Beat Drop
Plur-Ple

Point Me to the Party

Ready to Rave
Treble Maker
UV Meant to Be
Violet Vibes

Electric Nights marks the first time Gelaze will simultaneously launch select colours in its Gel-n-Base in One formulation both as open stock colours and a 4-piece set. As if all of this was mind-blowing enough, Electric Nights also includes nail art kits including the paint splatter kits All About The Base and Good Vibes Only which include everything you need to create a colour splash design, as well as Speaker Your Mind nail gem kit, and the adorable Baby Beats mini set of six shades. China Glaze Electric Nights will launch April 1 at beauty supply retailers nationwide including Sally Beauty Supply and Ulta. MSRP $7.50 for individual shades.

For more information, please visit www.chinaglaze.com or follow China Glaze® on Facebook (@ChinaGlaze), Instagram (@ChinaGlazeOfficial), Twitter (@ChinaGlaze) and Pinterest (pinterest.com/chinaglaze). 


Monday, January 13, 2014

Spring 2014: Zoya Magical Pixie

i died a little!! these are ahhhh... me wants!!! (cookie monster voice) 

---------------------------------- :) 

New Nail Polish Collection for Spring 2014: Zoya Magical Pixie

https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgDvZzTY8XiQMe7NLIK_H2p1x_XrM5Z_7P5loyn_cjB5dyqRWrPQdsyzj83k0v9eGxXhH4sgbiMdgSoK3ilwzw4zmt2mXVZTTcMVOnEulvh-sE6f2kifQn5nFbvcQxTqStU4LBga6U0Zzo/s1600/Zoya_Nail_Polish_Monet_Launch_2014_image5.jpg

Believe in it...
Zoya Magical Pixie - a new PixieDust formulation, amped up with spectacular sparkle creating the most magical, Zoya PixieDust ever! Three new never before imagined textured, holographic beauties for spring 2014... 
ZOYA MAGICAL PIXIE
• ZP717 - Cosmo: Silver Crystal Sparkle, Textured PixieDust with Mega Hex Iridescent Particles, Full Coverage Formula.
• ZP718 - Vega: Blue Opal Sparkle, Textured PixieDust with Mega Hex Iridescent Particles, Full Coverage Formula.
• ZP719 - Lux: Rose Quartz Sparkle Textured PixieDust with Mega Hex Iridescent Particles, Full Coverage Formula.
$10.00 ea. (US)
For BEST RESULTS when applying Zoya PixieDust: apply 2-3 thin coats of polish for full coverage to a clean oil free nail surface. Allow product to dry completely for full effect. Do not use a base coat or top coat. Top coat can be applied for additional glossy effects. https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjaoukKn6UPEGp0Gy7w4Ev6NNWsOaCmVqTDe42jJYE1FlygsA-OZMBo1Z6BM3NMKgNAq2U5SiWnq1t9USftamgGz8pzv6d4CA4lrsp9VLqjumCUD_qszZ4JUaLIXIeS7WnZUrst1AN9GOE/s1600/Zoya_Nail_Polish_Monet_Launch_2014_image4.jpg
*BIG5FREE: Zoya Nail Polish and Treatment Formulas are free of formaldehyde, formaldehyde resin, dibutyl phthalate, toluene and camphor.
Find over 300 long-wearing, beautiful Zoya colors on www.zoya.com. Each and every color has a name as unique as the women who inspired it.
SHIPPING FEBRUARY 2014
ZOYA IS THE COLOR OF FASHION!Available on Zoya.com
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Monday, January 6, 2014

Spring 2014: Zoya Awaken

New Nail Polish Collection for Spring 2014: Zoya Awaken

https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgpNgTAjYmWW_Mdpi7rRVxFzsYDTKv_sN9K9o7De6qVwqnaPvQkQ-rmA6EiGbnIGOz__p7kr7dZ0lt264AQQEvIpUhpRJOUWwEnrd_5B-f31HTXJzzx4leULYPCx_04GGY0hqdVr6r-pWg/s1600/Zoya_Nail_Polish_Awaken_Launch_2014_image1_620.jpg
Just as Spring emerges from a natural Winter slumber, Zoya Awakens to a fresh season of BIG5FREE* color...
Open your mind to the beauty of color discovery; the new, the unexplored, the excitement! Awaken by Zoya - Six new, full-coverage, dew-drenched creams and gold-kissed metallic nail polish colors for Spring 2014. Full of pure pigment, intense color and modern complexity that will take you far beyond the hazy, barely there hues of seasons past into a new world of chromatic joy.

ZOYA AWAKEN - 2014 SPRING
• ZP723 - Dillon: Green Mint Shimmer Metallic Full Coverage Formula.
• ZP724 - Rebel: Blue Sky Shimmer Metallic, Full Coverage Formula.
• ZP722 - Hudson: Purple Orchid Shimmer Metallic, Full Coverage Formula (Yes, it's a Radiant Orchid!)
• ZP720 - Dot: Pink Petal Cream, Full Coverage Formula
  (originally created for fashion designer Zang Toi’s SS14 collection).
• ZP721 - Cole: Peach Whisper Cream, Full Coverage Formula
  (originally created for fashion designer Peter Som’s SS14 collection).
• ZP725 - Brooklyn: White-Gold Shimmer Metallic, Full Coverage Formula.
$9.00 ea. (US)
https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi84sFN5eH0pZ1rrTaNVDxflu4UpxZFwcCH6Lq-XxxABhJv99FeQHufvK514tRMso19uNOGyeUldc66Be7RJKiB1gc509fkI2WIq0LDuTHuylhHFDHW6pFn9j5BOzgaAJBOFJ5baBi35SE/s1600/Zoya_Nail_Polish_Awaken_Launch_2014_image6_620.jpg

PLUS, A SPECIAL EDITION TOPPER

Create a nail color masterpiece. The multi-colored, holographic flakes of Zoya Monet lend an impressionistic color change option to existing color palettes. Never boring, this artistic topper can be applied as an accent or used as an overall color changer.
• ZP726 - Monet: Multi-Color, Cellophane Holographic Topper.
$10.00 ea. (US)
https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiqijonrRbdQUtYnuNDFghFaQyDG9ItwvDXDy1Y34oiCBN3bT0bW3MvSntyW9wCD9U09brAsvO7_4506_7LXlsDPwLQMXyZ9DsiGa1cENkKAUnS5k2AMPxKmVnqq8Ig9GpQJds4LtLj58E/s1600/Zoya_Nail_Polish_Monet_Launch_2014_image1_620.jpg
*BIG5FREE: Zoya Nail Polish and Treatment Formulas are free of formaldehyde, formaldehyde resin, dibutyl phthalate, toluene and camphor.
Find over 300 long-wearing, beautiful Zoya colors on www.zoya.com. Each and every color has a name as unique as the women who inspired it.
ZOYA IS THE COLOR OF FASHION!Available on Zoya.com

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